Companies will be called out when they are out of touch and not inclusive.

American Eagle ’s latest denim campaign, starring Sydney Sweeney, has sparked a massive online debate. While the tagline was intended to be a cheeky double entendre, “Good Jeans” and “Good Genes,” ...

CMO Craig Brommers explains how the star will help the retailer connect with a wider audience and introduce a more elevated ...

We recently published 10 Stocks Surprise Wall Street with Double-Digit Gains. American Eagle Outfitters, Inc. (NYSE:AEO) is one of the biggest performers recently. American Eagle soared by 18.11 ...

The campaign, which was rolled out on Wednesday, places Sweeney at the center of American Eagle’s denim-focused marketing ...

American Eagle's stock experienced a surge following its fall campaign featuring Sydney Sweeney, with shares climbing as much ...

Craig Brommers, CMO of American Eagle Outfitters, is chasing Gen Z's ever-shifting attention while staying grounded in what the brand has always stood for: inclusivity, authenticity, and value.

Shares of American Eagle Outfitters are surging higher Thursday morning. Investor enthusiasm is building around its new advertising campaign.

Amid all of Gen Z’s brain rot and doom scrolls, some marketers are seeing a desire to slow down and offer deeper online content. It’s one of the primary reasons retailer American Eagle is ...