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HBO, Max and Discovery

The Hollywood Reporter on MSN · 2d

Returning the HBO to Max Is Latest Sign of Potential Warner Bros. Discovery Split

We’re not quite there yet, but it sure feels imminent.

Bounding Into Comics · 1h

Warner Bros. Discovery Is Reverting Max’s Name To HBO Max This Summer In A “Quality Over Quantity” Move

Warner Bros. Discovery came to their senses and will switch Max's name back to "HBO Max" starting this summer.

HBO Max Is Back As Warner Bros. Discovery Changes Name, Again

After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the power of established brand equity.

2don MSN

Inside the Warner Bros. Discovery Upfront: Branding Whiplash and “The ‘White Lotus’ Effect”

"It’s not TV, it’s HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...

Comic Book Movie1h

Winter Is Coming...Just A Bit Later For HBO's A KNIGHT OF THE SEVEN KINGDOMS As The Spin-Off Moves To 2026

HBO has announced a slight delay for A Knight of the Seven Kingdoms, meaning fans eager for more Game of Thrones content in ...

2don MSN

Inside the Warner Bros. Discovery Upfront: Big Laughs for ‘HBO Max’ Name Change; No NBA, But Shaq Still Stops By to Promote ‘Superman’ Movie

Normally, Conan O’Brien and the “Inside the NBA” stars get the biggest laughs at a Warner Bros. Discovery (and before that, a ...

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