advertisement 05-04-2021 DESIGN Think twice before choosing a blue logo. Here’s why Color is fundamental to building an iconic brand. Here are 5 tips for thinking differently about color.

See how the logos of nine major companies, including McDonald's, Apple, and IKEA, have evolved over time.

LOS ANGELES — The Los Angeles Rams unveiled a brand-new logo and some familiar new colors ahead of a milestone season. The Rams’ primary colors are royal blue and yellow again after ...

LVMH opens a temporary popup installation featuring yellow diamonds and gold in its Rodeo Drive store. In announcing the opening, Tiffany retired its iconic robin's egg blue color for a bright ...

The majority of industries are overrun with blue logos. However retailers, which have historically favoured the eye-catching quality of red, are beginning to experiment with differing shades.

The new logo has a gradient effect when transitioning between colors, whereas the previous version separated Google's iconic red, blue, yellow and green color scheme into blocks. The updated logo ...

Pokemon Red/Blue Pokemon logo designer speaks up after 27 years, shares unused designs and says Nintendo gave him a month to draft one of the most iconic logos in history before Red and Blue ...

Psychologist Giulia explains that the choice of "attention-grabbing" red in the Home Bargains logo helps to convey "urgency," while she notes that blue connotes "trustworthiness, reliability, and ...

What's On Shopping Asda This is why supermarket logos are certain colours The reason why Sainsbury's is orange, Tesco is blue and red, Morrisons is yellow and more ...

The Rams used a blue-and-white color scheme in their uniforms and logos from 1964 until 1973, when owner Carroll Rosenbloom brought back gold.