Cadbury has not been awarded a royal warrant for the first time in 170 years, barring the company from using the Royal Arms on its products for the foreseeable future. The famous chocolate brand ...
Needless to say, the chocolate company is well-regarded -- however, Cadbury just unexpectedly lost one of its famed markers of quality: a royal warrant from the British monarchy. Regardless of ...
Mondelēz International is bringing back its Big Win-Win campaign in 2025, exclusively offering both independent retail and ...
As Cadbury releases the seventh installment of its ‘Glass and a Half’ platform, marketing boss Elise Burditt discusses ...
Chocolate lovers will already know which well-loved Cadbury product was nowhere to be found over Christmas. One of the ...
US food company Kraft took over the brand in a controversial takeover in 2010, with Cadbury going on to become part of its Mondelez division in 2012.
Cadbury, a storied chocolate maker, has lost its royal warrant from the British monarchy for the first time in 170 years. The warrant, which symbolizes that a company supplies goods or services to ...
Cadbury's fans have been left outraged after noticing a drastic change has been made to Twirl multipacks, even though the price remains the same.
Cadbury Dairy Milk is continuing its brand platform with a new ad by VCCP showing why sometimes we lie to the ones we love ...
Cadbury is producing some interesting marketing initiatives: it recently publicised a tie-up with Alzheimer's Research UK and now it's rather more cheery with 'The Winning Pass' from Elvis with ...
Cadbury has reduced the size of Twirl multi-packs four-packs of 34g to three-packs of 43g, all while remaining at the same price.