My advice is to do a lot of research on the brand before you start looking for fonts, so you know what to look for once you get to that stage. Let the typography speak for the brand! Any little ...
Recommended substitute fonts are noted below. The serif typeface for print applications is Chronicle. Chronicle is a complete family of typefaces offering regular, semibold and bold, with separate ...
Northwestern’s typography is flexible enough to meet a wide range of situations and requirements. Our brand fonts are licensed. The university has a limited number of licenses; Global Marketing works ...
AI-generated representative image In January earlier this year I wrote a piece ‘Font Memories’ for Brand Equity. I asked then if fonts could talk, which one would match your personality?
Gotham is our brand’s sans-serif font and a typographic workhorse. It can be used in a variety of ways: for headlines, body copy and captions. It also works well for charts, graphs and displaying data ...