Korean Air unveiled a new corporate logo and aircraft livery as part of a wide-ranging brand refresh following its acquisition of local rival Asiana Airlines Inc. that has created Asia’s ...

An airplane's paint scheme may fade into the background for many, but a closer look can reveal hidden details and the airline ...

Korean Air has launched a new corporate branding - including updating its logo for the first time since 1984 - as it works towards integrating with rival-turned-subsidiary Asiana Airlines.

For Korean Air, it's out with the old and in with the new. South Korea's flag carrier unveiled its first major brand redesign since 1984, alongside a new livery, new inflight dining and upgraded ...

Korean Air has rebranded for only the second time in its history – the new look created by Lippincott is the airline's first brand refresh since 1984.

Korean Air has introduced its new corporate identity, revealing a modernized version of its signature Taegeuk symbol and a ...

In recent years, the carrier has been in the news for its merger with fellow South Korean carrier Asiana Airlines, and recently took a key step forward in preparing for post-merger life by unveiling a ...

The strategy will come to fruition in 2027 when the Asiana brand is phased out and is completely replaced by Korean Air.

Korean Air has introduced a new corporate identity featuring a modernised deep blue Taegeuk symbol that reflects the ...