Salvador Dali was approached by Chupa Chups company founder Enric Bernat to create a new logo. Getting to work Dali began ...

Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and ...

Yes, the iconic Spanish artist is the mastermind behind the early Chupa Chups logo that inspired the design we know and love ...

Amid all the mundanity, Jolly Rancher – a fruity lollipop brand by confectionery company Hershey's – wanted to establish itself as a source of fun and excitement. Bringing a dollop of delight to kids' ...