While violet hits your eye with a specific wavelength, purple only exists in your perception — a clever construct built from ...

Scientists have detailed the one popular color that doesn't 'exist' and the strange reason why we still see it.

Scientists have revealed that purple, a popular color often associated with royalty, is fake. A figment of our imaginations.

By that we mean our suggestions will be based on the seven colours of the rainbow – red, orange, yellow, green, blue ... women with hands stained blue-purple. This is the result of dyeing ...

In an innovative discovery that defied centuries of colour theory, scientists revealed that purple isn’t a real colour at all—but a clever illusion created by the brain. According to new research, ...

Red and yellow and pink and green Purple and orange and blue, I can sing a rainbow, Sing a rainbow, Sing a rainbow too. Red and yellow and pink and green Purple and orange and blue, I can sing a ...