Of course, My Melody isn't the only character from the company celebrating a birthday, with this just being one of several celebratory merchandise items. Sanrio's popular Hello Kitty arrives in ...

Sanrio is celebrating My Melody's 50th anniversary by releasing a birthday Squishmallow and other celebratory merchandise.

She often wears a red or pink hood around her ears, with a liking for almond pound cake. A few years later, ‘Kuromi’ gained popularity after her debut in 2005 as My Melody’s rival.

Jazwares announced a new celebratory Sanrio Squishmallow of My Melody, and the plush is designed to celebrate her 50th anniversary. It costs $19.99 for the 12-inch tall stuffed animal. This ...