However, his rookie year took an unusual turn when his father, LaVar Ball, insisted he wear shoes from their family-owned brand, Big Baller Brand. Lonzo’s verdict on those shoes? "They were like ...

LaVar had Lonzo wear Big Baller Brand shoes for a season ... “They were like kickball shoes,” Lonzo Ball said. Lonzo wore Big Baller Brand shoes just twice that summer. To switch things ...