Another strategy is to use competitor analysis to define your target audience. Research your competitors and find out whom they are targeting. An excellent place to start is reviewing what social ...

Consider your audience’s interests. Monitor your audience’s behavior to learn what it finds valuable in the social media realm. Remember, social media is about conversation. Avoid overly ...

Donald Trump’s social media platform Truth Social has suffered some of its worst-ever audience numbers as of late, according to a media analysis. Last month, the site had just over 2.11 million ...

Communications and publicity agency Publicist Inc. has released the second edition of its Ramadan Insights Report 2025: Decoding MENA’s Entertainment Landscape, which offers an analysis of Ramadan ...

Other forms of audience research include finding out how audiences have responded to similar texts by reading their comments on online forums, social media channels and blogs. Media producers ...