Sports marketing has evolved into a significant aspect of global business, demonstrating remarkable growth and resilience even against substantial ...
Campaign Middle East on MSN4d
The future of sports marketing: 5 key strategies for fan engagementThe roar of the crowd, the tribal loyalty, the shared passion – sports fandom in the Middle East is a force to be reckoned ...
With the entry of esports in the gaming arena, the concept of sports marketing methods have dramatically changed. Through gaming platforms, sponsorships, and digital events, brands successfully target ...
Hosted on MSN1mon
PFL taps Russell to lead digital marketing and contentAfter being brought in-house, Russell will oversee, consult, and implement marketing, digital, and social activations ... “Being a fan of combat sports, getting to call this my full-time job ...
The Financial Express on MSN9d
Brands to spend Rs 550 crore on influencers for IPL 2025: ReportThe biggest spenders in influencer marketing this IPL will come from the entertainment and streaming sector (30%), followed ...
In an exclusive interview with e4m, Lakshmi Narayanan B, CMO of CEAT, discusses the brand’s marketing strategy, digital shift ...
26d
Sports and music help Federal Bank build lasting relationships with the customer and community. M.V.S. Murthy, chief marketing officer at Federal Bank, wants to go further to touch people's lives.
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