Last summer, as Varsity Brands neared the final stages of its $4.75 billion acquisition by KKR, the cheerleading parent ...

Varsity Brands, the leading platform for team Sport and Spirit solutions through its divisions BSN SPORTS and Varsity Spirit, ...

We are excited to join forces with Patricof Co,” said Adam Blumenfeld, CEO, Varsity Brands. “With P/Co’s consumer insights ...

The BSN Sports and Varsity Spirit parent has received a strategic investment from NY-based private investment firm, Patricof Co whose clients are professional athletes. ... Log in to view full article ...

Varsity Brands said in a statement: "All our events have a designated on-site Event Safety Manager, who focuses entirely on ...

DALLAS, Feb. 26, 2025 /PRNewswire/ -- Varsity Brands, the leading platform for Sport and Spirit solutions, today announced the lineup for its 2025 Believe In You Speaking Tour. Designed to empower ...

Following the incident, the NCA competition host Varsity Brands said that activities were suspended for the day. Saturday night, participants returned to collect personal items left behind in the ...

DALLAS, Feb. 5, 2025 /PRNewswire/ -- Varsity Brands, the leading platform for team Sport and Spirit solutions, today announced the appointments of Javier Idrovo as Chief Financial Officer and Jim ...

DALLAS, March 12, 2025 /PRNewswire/ -- Varsity Brands, the leading platform for team Sport and Spirit solutions through its divisions BSN SPORTS and Varsity Spirit, today announced a strategic ...

Believe In You is Varsity Brands' leadership and proactive mental health program designed to empower students and educators. Launched in 2018, it equips student and adult leaders with the tools to ...