With its dynamic UI design and immersive storytelling, the site expertly showcases the creative prowess of Dropbox's identity, putting a much-needed creative spin on the corporate brand rulebook.

Colour palettes have also been looked at, resulting in the creation of three colour systems, ‘premium’, ‘club’ and ‘swagger’, that allow the brand to come alive across different touchpoints, according ...

Base Design has collaborated with the New York-based matcha company on building a distinctive brand from the ground up ...

Pioneering luxury tour operator Abercrombie & Kent (A&K) has just unveiled a comprehensive revamp of its brand ... visual identity, created in collaboration with New York-based design agency ...

New packaging, logo, color palette, and photography will unite the brand’s portfolio, including shave, body, hair, and ...

Business branding vs. brand identity. They're not one and the same. Both branding and brand identity work to enhance your business, but how? Let's turn to Seth Godin for help: "A brand is a set of ...

Canadian design firm, Carter Hales Design Lab (+1 778-999-7813), is celebrating their successful partnership with the 2025 Invictus Games held in Vancouver, British Columbia.