Liverpool and Adidas are to be reunited. The Reds confirmed that the German sportswear giant would take over as kit partner ...

Liverpool and Adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first ...

Ahead of the start of the 2025 season, adidas have unveiled the CLIMACOOL System – comprised of an insulated Jacket and ...

Alpine skiing record-holder Mikaela Shiffrin posted a photo posing with rugby star and Olympic medalist Ilona Maher. Shiffrin ...

Malbon Golf is making waves with its stylish on-course clothing and footwear. Take a break from tradition and embrace the ...

The TRX Mesh SPZL gets a full makeover with extra overlays, tweaked materials, refined eye stays, and reworked tooling. The ...

As 2025 marks 125 years since the team's founding in 1900, adidas is celebrating the occasion with the release of the Samba ...

Sport & Entertainment partnerships that are changing the game in advertising. The world of advertising is constantly shifting ...

Lionel Messi had zero doubts when naming his footballing idol and it's not Argentina icon Diego Maradona. Messi is the idol ...

AFTER the death of Queen Elizabeth II, the longest-serving monarch in our nation’s history, it was widely expected the ...

UTC The Clifton is a Hoka icon that's loved by runners, walkers, and those who need comfortable shoes for standing all day.

Max Verstappen may have got the better of Lewis Hamilton over the past four F1 seasons, but the Ferrari star's net worth ...