The latest TikTok obsession involves users and brands roleplaying as "alpha wolves ... people are creating collections of "wolf staring at the moon" pictures and having to defend the obsession ...

This year's Alpha Wolf proved fruitful, as commitments from Jonathan Paylor and Joshua Alexander-Felton soon followed, with more yet to come. This event has consistently become one of the ...

If you’ve ever heard the term “alpha wolf,” you might imagine snapping fangs and fights to the death for dominance. The idea that wolf packs are led by a merciless dictator is pervasive ...

which laid out the terms “lead wolf” and “bitch wolf,” the antecedents of “alpha male” and “alpha female.” Schenkel wrote, “Every mature wolf has an ever ready ‘expansion power ...