Hundreds of malicious Android apps with 60 million downloads found spamming Android users with ads and stealing credentials
Bitdefender has discovered a total of 331 malicious apps hiding as simple utilities and other tools on the Google Play Store ...
Retail Dive8y
Why in-app advertising is a must for marketers
In-application advertising is currently the fastest growing form of mobile advertising on the market. According to BI Intelligence, United States app-install ad revenue is estimated to grow to ...
Marketing Dive9y
Instagram demonstrates its effectiveness as advertising platform for app installs
The budgets Nanigans? advertisers have spent on Instagram app install ad campaigns are 4 percent lower than those set for the ad unit on Facebook, as a whole. A retailer hoping to drive sales through ...
Business Insider India2y
Google's about to start putting ads in its app store - here's what developers think
When he buys regular Google search ads and Facebook mobile app install ads, there's so much data provided before his company makes an ad-spend decision. That kind of data from the Google Play ...
Marketing Dive4y
Why in-app advertising is a must for marketers
In-application advertising is currently the fastest growing form of mobile advertising on the market. According to BI Intelligence, United States app-install ad revenue is estimated to grow to more ...