Asics has also completely revamped its apparel to focus more on comfort. With feedback from players of all levels, the company looked to create pieces that won't impede tennis-specific movements.
ASICS are striving to become the No 1 performance clothing provider in the world, particularly when it comes to tennis. Last week, the brand hosted its first tennis summit in Melbourne ...
So just ahead of the Australian Open, it held the Asics Tennis Summit in Melbourne. Media and content creators from around the globe descended Down Under to discuss health, fitness and footwear.