Levi’s shows leveraging a company’s heritage is more than nostalgia—it’s a powerful tool for driving innovation, fostering connection, and standing out in a competitive market.

While it's clearly a trusted, credible and respected resource, it's also brilliantly simple to use. All you have to do is ...

Now that you have a name, give him a face. A powerful method is to have everyone bring in a picture of someone they think represents the brand's personality. Pay attention to subtleties, such as ...

From cozy retro vintage to the use of monograms, 2025’s beauty logos are reflecting Gen Z and Gen Alpha’s tastes, writes Juan ...

This week in Augusta, golf showcases its most fashionable side with touring pros strutting the fairways wearing all the new ...

From a newly opened London boutique on Chiltern Street to an exclusive collection with Disney coming in a couple of months, ...