Coca-Cola launched what was to become one its most successful branding campaigns. 'Share a Coke' saw the Coca-Cola logo ...
In a new spot directed by Henry Scholfield, classic artworks have been transformed through a combination of live action, animation and AI Andy Warhol’s 1962 painting of a Coca-Cola bottle offers a ...
The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...
Coke's new ad campaign will unite Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under one slogan. The "Taste the Feeling" campaign is part of an effort to combat the trend of ...
Coca-Cola is sold everywhere. Well, almost. Ever since it was first created by John S. Pemberton in 1886, Coke has been a favorite among Americans, and starting in the early 1900s, it slowly grew ...
Quincey said while ads using generative AI are cheaper and quicker to make, the technology struggles with human resolution. Don't miss: Why are consumers upset with Coca-Cola’s AI-generated ...
Supply chain disruptions have forced companies to change their marketing messages and push out holiday ads earlier, yet CPG giants like Coca-Cola, Mondelez, and P&G, said they have stepped up ...
The steep decline in Coca-Cola advertising spend last year means major competitor PepsiCo invested more for the first time since 2000. This is according to a WARC Data analysis of company reports.
On March 11, a new Coca-Cola ad featuring NJZ (NewJeans) sparked speculation about a potential world tour. Fans have been analyzing various elements in the commercial, linking them to a possible ...