Contestants — both the stars and fans — will have the opportunity to win a grand prize of $1 million. Second place will ...

In Fanatics Fest's new skills-based contest, select fans will compete against sports legends like Tom Brady in a series of ...

Fanatics is the latest company to try its hand at what’s become a growing trend: competitions that pit athletes, celebrities ...

It’s the second Fanatics Fest event as the sports merchandising company continues to broaden its reach in sports marketing.

JAY-Z's 40/40 Club is returning to this year's Fanatics Fest NYC at Manhattan's Jacob Javits Center in June 2025.

Tom Brady is one of the many professional athletes and celebrities who will compete against fans in the upcoming Fanatics Fest NYC.

Jay-Z’s famed 40/40 Club closed in NYC after a 20 year run, and we’ve heard it’s being reimagined as a hospitality brand.

Jay-Z’s 40/40 Club was a NYC hotspot for two decades ... at Rubin’s high-profile events. Kevin Mazur/Getty Images for Fanatics Last year at Fanatics Fest, former NFL star Brady was seen ...

Following a 2024 event that drew over 70,000 fans, Fanatics Fest NYC 2025 is set to deliver its most expansive experience yet, with more space, interactive activations, exclusive drops ...

The 40/40 Club is making another return to this year’s Fanatics Fest NYC, nearly a year after initially appearing as a pop-up at last year’s event. According to The New York Post, JAY-Z ...