Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

The 21st century has introduced new challenges and opportunities in parenting. As we raise Generation Alpha (born 2012-2024) and Generation Beta (born 2025-2039), it is crucial to adapt parenting ...

This glossary aims to define and explain popular slang words and phrases of Generation Z (usually defined ... (See "ate.") Alpha male: Taken from animal ethology, an alpha male is the dominant ...

Gen Alpha's brand preferences tend to be influenced by social trends and digital marketing, leading some products to breakout success. In particular, Samyang — makers of the Buldak "fire chicken" ...

A recently published report by Acorns, a fintech investment and wellness app, titled “Acorns Money Matters Report for Kids,” looks at how the current stress of finances by Generation Alpha’s ...

HOUSTON, March 03, 2025 (GLOBE NEWSWIRE) -- Gen Unison published its Gen Alpha Screen Time Guide for parents and educators after a new study reveals that 40% of US 2-Year-Olds have tablets.