Accenture Song, which offers product, marketing and ecommerce solutions has announced the appointment of a new South African chief creative officer in Tseliso Rangaka. As CCO, Rangaka will succeed ...

Customer data was stored across multiple systems, and it was hard to keep up with advertiser demand. Uber had already been working with Accenture Song, a tech-powered creative group within Accenture, ...

Research and insights agency TRA has added four new hires to its Sydney team ahead of its third anniversary in the market. The appointments follow a period of accelerated agency growth, with the ...

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Accenture Song plans to integrate Aaru’s Lumen model across its AI suite, effectively giving brands the ability to “forecast” customer reactions before launching campaigns, products or services.

services and campaigns within its creative business Accenture Song. Aaru’s prediction model simulates consumer behaviour and preferences. The company was co-founded by Cameron Fink, Ned Koh and John ...

The worldwide pandemic has threatened many of the businesses you rely on every day, but don’t let it take away your source for local news. Now more than ever, we need your help to ensure nothing ...

This partnership will see Accenture Song integrate Aaru’s Lumen model into its AI products and services, enhancing customer experience and business decision-making. Meanwhile, Accenture has also ...

Employees at Deloitte and Accenture told BI they were anxious about job cuts amid contract reviews. In a town hall, Accenture told staff that it was cutting down on the "bench," employees said.

Consulting giant Accenture indicated the Elon Musk-led initiative to cull federal government spending may hurt the company’s performance, tanking its share price following an otherwise in-line ...