Farlow operates as a cultural architect who recognizes that contemporary consumers want authentic relationships.

First launched in 2011, the personalised packs delivered a sales uplift and engaged more young consumers, something Coke will ...

Dun & Bradstreet India, a global leader in business data and analytics, has signed a Memorandum of Understanding (MOU) with ...

With JioStar, a unified broadcasting platform, multiplying reach and the ever-expanding following for teams, brands are ...

SA Rugby and FNB announced on Wednesday the broadening and deepening of their relationship with the bank becoming the principal partner of all national teams – with the FNB logo ...

Microchip Technology (Nasdaq: MCHP) today announced it has engaged Macquarie Group to oversee the marketing and sale of its ...

Day one winners of the Adfest Lotus Awards were presented last night at the Royal Cliff Hotel in Pattaya, Thailand ...

So, when Korean Air invited me to the unveiling of their new corporate identity in Seoul, I begged my editor for the chance to go and hear more about what goes into an airline updating its livery.

Global advertising is exactly as it sounds: marketing campaigns and promotions that extend across locations, jurisdictions, ...

Pop star Lady Gaga faces a multimillion-dollar lawsuit filed by a California surf company over claims she stole their design for her sixth album's tour merchandise.

Indeed, the ninth edition of Salesforce’s “State of Marketing” report, a survey of 5,000 global marketers, found that “implementing or leveraging AI” was their number one priority.

Amid the vast river of history, Sanxingdui and Jinsha shine like "twin stars" in the brilliant constellation of the ancient ...