The collection is 50th anniversary branded, and comes with a classic Hello Kitty Funko Pop in Jumbo size and two translucent birthday editions that include cake, balloons, and a special bow.

Kuromi is arguably the second most popular Sanrio character after Hello Kitty, and although it might look like she's only getting one Funko Pop to celebrate turning 20, she's technically getting two.

While Sanrio and Hello Kitty get confused all too often ... this month in the form of this limited edition Elite Funko Pop Cinnamoroll belonging to the Diamond Collection. This exclusive will ...

A pop-up truck dedicated to Hello Kitty made an appearance Saturday at the Arden Fair mall in Sacramento, as the Japanese-created character celebrated its 50th anniversary. The Sanrio Hello Kitty ...

And to celebrate 50 years of the adorable global phenomenon, Nordstrom will unveil a fittingly cute Hello Kitty-themed pop-up shop in its New York City Flagship. “A powerful symbol of friendship ...

Hello Kitty has gone from a Japanese character into a beloved global icon embraced by people of all ages worldwide. Sanrio accomplished no easy feat, maintaining the brand as a pop culture ...