One adorable Sanrio character was completely eliminated from the franchise's line-up of characters forever for a shocking reason.

A new anniversary item reimagines Sanrio mascot My Melody as an adorable Lolita Squishmallow, just in time for the character's milestone birthday.

Watch the Minecraft x Hello Kitty and Friends trailer to see what's coming in this DLC, where farming meets friendship. In the Hello Kitty DLC for Minecraft, create your own cozy farm, grow ...

EL SEGUNDO, Calif. — In corners of the fifth floor of an office building, boxes full of plush Hello Kitties in an array of outfits, squishy plastic renderings of a cartoon egg yolk, vinyl ...

The first Hello Kitty and Friends Café in Los Angeles County will open at Universal City Walk on Friday. On the same day, an adjacent merchandise location, Sanrio Smile Shop, will open. Universal ...