In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The Air Jordan 3 is an unimpeachable sneaker. It marked the start of a long partnership between the greatest basketball ...

Sperry is at it again with another collaboration – this time teaming up with Tampa Bay menswear boutique Fresh Rags to ...

Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...

The Jordan Tatum 3 "Zen" sneakers are all set to launch on November 14, 2024. The shoes will be available on the official ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

Bella Hines was actively being pursued by several shoe companies as she headed into her final high ... Bella Hines will be able to represent the Jordan brand in Baton Rogue. This is because it is the ...

The 5-star prospect and 5'9" scoring guard from Eldorado High School in Albuquerque, NM had quite the Wednesday, officially ...

Jordan Brand has just added a promising young basketball star to ... Though the deal is new, Hines is well versed in ...

Hines has agreed to a multi-year NIL deal with Jordan Brand. Bella is the only active high school player to have an NIL Deal ...