In some cases, such as the Minecraft Movie, memes have spilled into the theatre seats, changing the way viewers interact with their favorite blockbusters. The viral “Backrooms” phenomenon ...

The A Minecraft Movie team is leaning in - or trying to counteract - the viral rowdy cinema behaviour memes by introducing sing-along 'Block Party Edition' screenings. These screenings will allow ...

Uh oh. If you work in a movie theater, or weren't a fan of those A Minecraft Movie watchers going nuts about chicken jockeys, you might want to cover your square ears. The film's creators are ...

Audiences will have the opportunity to flex their voices by singing — or meme-ing — along with their favorite moments from the movie. According to Warner Bros. Pictures, “‘A Minecraft ...

On May 2, showings of the movie will be showing across North America, and fans are being invited to get fully interactive. Audiences will have the opportunity to flex their voices by singing — or meme ...

Spike Lee cast A$AP Rocky in his new movie after seeing a meme on Instagram which compared him to Denzel Washington. The director hired the rapper to star in his new ...

As a society, we yearn for the mines. Dubbed the "Rocky Horror Picture Show" for Generations Z and Alpha, "A Minecraft Movie" has become a beacon for audience participation with moviegoers ...