The QSR is focusing on non-traditional locations like travel centers, c-stores and airports as part of a strategy to add high ...

Krystal, the original home of the slider in the South, is officially back in Texas with the opening of its first travel center location at the EZ Travel Center at 16151 Highway 31 West in Tyler. This ...

One of his latest ventures involves expanding Krystal Restaurants. In an interview with AFROTECH, Charlamagne said ...

In 1999, The Krystal Company unveiled an aggressive multi-unit franchise plan that focused on doubling the company’s business over the next five years. Just one year later, it is clear that plan is ...

The strategy was simple. Instead of shying away from how late we were to the chicken wars — which were all about being everyone's favorite sandwich — we decided to own it. With help from Brittany ...

Southern slider brand Krystal has launched chicken nuggets and kids' meals, according to a press release. The all-white meal chicken nuggets come with a choice of dipping sauces, including ranch, ...

Krystal has opened its first travel center location. The 24/7 restaurant, in Tyler, Texas, marks a key milestone in Krystal's strategy to expand beyond traditional stand-alone stores into high-traffic ...