Lacoste has swapped its distinctive crocodile logo for one of 10 threatened animal species on a series of limited-edition polo shirts, designed to bring attention to the global state of biodiversity.

The classic crocodile logo is no more! Lacoste has a whole new look and it’s totally unexpected. On Wednesday, the clothing brand, which is known for its iconic little crocodile logo ...

When they converge, a polo shirt 17 feet high by 12 feet wide — with an 8-inch crocodile logo — will be displayed on the facade. Lacoste “started off as very chic and la-di-da and the ...

Lacoste temporarily replaced its polo shirts’ crocodile logo with the images of 10 endangered species to help counter the threat of extinction. The shirts, which are part of a limited run ...

That love of gaming took a new step with Medvedev and Lacoste revealing the current World No. 8's signature logo. Kicking off 2023 and the Australian Open, Medvedev's Lacoste kit will now feature ...

Lacoste's decision to produce a lineup of limited-edition polo shirts that replaced its iconic crocodile logo with the images of 10 endangered species was a hit. The entire lineup of shirts ...

Lacoste is swapping out its signature crocodile logo with 10 other animals, all on the endangered species list, for a limited time. The “Save Our Species” collection, in partnership with the ...

Lacoste’s polo, which revolutionized sports clothing, was emblazoned with his signature croc—the first designer logo in history. In 1951, Lacoste partnered with Vin Draddy, a garment ...