Hot off of dropping the 1906L sneaker loafer last year, New Balance is back with another hybrid design.

Welcome back to The Athletic's free weekly sports business cheat sheet. Name-dropped: Woody Johnson, Mark Walter, Caitlin ...

New Balance has brought sneakerheads some unforgettable colorways over the past few years. One of the most popular models you ...

Happily, the answer is a resounding yes. This week, Drake’s and New Balance—specifically the latter’s Made in UK branch, ...

The 204L uniquely combines the slim structure of ’70s running shoes with tech-inspired textures from the 2000s ...

New Balance, a brand long known for running shoes, is planting a flag in basketball tonight. That’s when 18-year-old Cooper Flagg is expected to be the top pick in the NBA Draft.

The unreleased New Balance 1890, which was previewed at the 2025 Paris Fashion Week, features a Wallabee-style upper. This ...

According to Shanoff, New Balance made a bold move this past fall by signing Cooper Flagg, one of the most exciting high school basketball talents of his generation and the presumed No. 1 pick in ...

After fusing athletic and formal footwear on its groundbreaking 1906L sneaker loafer, New Balance is back again with another ...

New Balance has reportedly cut ties with the decorated athlete after a heated exchange on social media, where Biles publicly criticized former NCAA swimmer and women's rights advocate Riley Gaines.

New Balance is where I go when I’m looking for dope sneakers with a decent price tag. As much as I love to flex in retros and MUST COPs, a pair of New Balance kicks are always welcomed. I’m ...