Rose gold, pastel pink, neon shades of coral: A simple scroll through Instagram or Tiktok immediately proves that pink hair is as common today as any natural hue. Especially during the pandemic ...

Pastel isn’t just for “girly girls” in today’s fashion world. You’ll find this saccharine palette present nearly everywhere – in beauty brands, spring and summer collections, and even ...

The gamer girl, otherwise referred to as the kawaii gamer or pastel e-girl ... and many, many pink bows – the gamer girl aesthetic is becoming more commonplace. Yet its existence sparks a ...

One beauty trend that’s catching the summer mood perfectly is pastel neon makeup. It brings a dreamy wash of color ...