Porsche has unveiled a version ... is the deletion of the stippling that forms a background texture behind the whole crest, which the logo has featured since the very beginning.

The black horse rearing on a gold background is distinctive and filled with significance. Yet the crest was never preordained. Several other designs were considered before Porsche chose the logo ...

While we saw the design of a new Porsche logo earlier this year, three key features that have remained present since the 1950s: a black horse from the coat of arms of the German city of Stuttgart ...

to create the logo. The idea of using the seal of the city of Stuttgart as inspiration came from Ferry Porsche, son of Porsche founder Ferdinand Porsche. The seal features the black prancing horse ...

Not wanting to miss out on all the new logo hype, Porsche has also rolled out a new ... Now, the Stuttgart text is printed in black, rather than simply being embossed, to make it better stand ...

Porsche on Thursday ... The gold of the logo has also taken on a darker tone, while the “Stuttgart” lettering in the center has been made black for the first time. There's still the familiar ...

and the seats are upholstered in black leather and accented with an embossed Porsche logo on the headrest. The;dashboard, door trim, and center console are all made of black plastic. With the car ...