Social media apps can be a lot of fun — they help us stay connected to friends and family, keep up with trends, and even ...

It ends WhatsApp’s decade-plus run of offering an ad-free messaging and calling experience. Meta, which acquired WhatsApp in ...

A grassroots network of apps, text threads and forums are sharing real-time ICE location data. The Trump administration says ...

It’s no secret that social media and mobile applications collect information about you. Meta’s business model depends on it. The company, which operates Facebook, Instagram and WhatsApp, is worth US$1 ...

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

WhatsApp, however, may not be able to charge as much for ads as Facebook and Instagram, which targets them by collecting vast amounts of user data, said Minda Smiley, a senior social media analyst ...

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad ...

This infographic covers five key social media ad shifts that marketers should be watching, and it explains which industries each shift is most relevant to.

The decision to start advertising on WhatsApp marks a major shift for a private messaging service that has long positioned ...

The TV streaming market is getting awfully crowded! Last week, Kalley and I broke the news that Instagram and TikTok are both ...

Additionally, Meta will begin monetizing WhatsApp's Channels feature through search ads and subscriptions. It took 11 years ...

Investigation finds social media companies help enable explicit deepfakes with ads for AI tools 03:57. Meta has removed a number of ads promoting "nudify" apps — AI tools used to create sexually ...