The study first analyses how social media functions as a crisis communication tool, bypassing geographic and demographic barriers. The platforms offer access to real-time behavioral data, emotional ...

Consider how different demographics may not have equal access ... an SMM campaign by 15% within three months, then use a social media analytics tool that measures the effectiveness of your ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

The mobile gambling market thrives globally, driven by smartphone penetration, technological innovation, and rising digital betting demand.

Once a week, I review social media analytics to track performance trends and adjust strategies accordingly. This consistent check-in helps me stay agile and responsive to audience behavior.

AMID shifting geopolitical tides and the growing urgency to push for greater financial inclusion, the recent Surfin AI Fintech Forum (SAFF) 2025 brought together respected thought leaders, fintech ...

The MSc Business Analytics has been developed ... with the latest digital infrastructure for media lecture capture, TED Talk provision and collaborative breakout sessions. Fostering an enhanced social ...

OpenAI is working on its own X-like social media network, the Verge reported on Tuesday, citing multiple sources familiar ...

Politicians are on the campaign trail in real life and online. Can they win their way to parliament, one piece of Gen Z slang ...

We have a list of the best times to post on social media to get you started. However, we recommend using analytics to determine when your audience is most active. Then, you can adjust your ...

The age gap is narrowest on Facebook: 70% of adults age 18-29 say they use the social network compared with half of adults age 65 and older. Some 52% of hispanic and 49% of Black American adults say ...

Many people have a complicated relationship with social media. Here’s how to manage some of the possible negative effects. Share on Pinterest Maskot/Getty Images Do you start your day by ...