Leverage Targeted Marketing. Using social media, jewelers can precisely target desired demographics based on interests, age, ...

Mobile-advertising software company Phunware Inc., which was thrust into the spotlight during the U.S. presidential election as a so-called Trump trade, is set to reap the benefits of its push into ...

An article by Irina Tatarinova, Brand Director at Flowwow From Instagram-driven shopping to WhatsApp business groups, ...

One way to define marketing strategy is as a method that companies take in order to build strategies of this kind in order to attract customers to their products. To put it another way, a marketing ...

By promoting your brand through video, you can build deeper connections with your audience and succeed in today's highly ...

The insights shared in this episode include how social media fits into their digital marketing strategy, how marketers can ...

We take a closer look at the methods luxury brands are utilising to get ahead, and what other luxury brands can learn from ...

New research from iwoca reveals the overwhelming majority of UK SMEs are leveraging social media, as 97% say they use platforms to boost their business. The survey of SME owners, conducted by iwoca - ...