In the 2000s and 2010s, Audi owned sports car racing. The brand won the 24 Hours of Le Mans 13 times in 15 years, enough to make the brand the second-winningest marque in the history of the race.

What Audi needs right now, to steer itself back to greatness, is to focus on its core cars. Y’know… the executive stuff and the SUVs like this one – almost all of which are coming on stream ...

Just what is Audi for? Poor financial figures look like a symptom of an identity crisis at the car maker once renowned for low-key excellence. Sales are down. It’s invested heavily in getting ...