CEO Brian Niccol acknowledges some “mistakes” in the past as the coffee shop giant courted mobile and takeout customers. The ...

In addition to the bags of mircoblend beans, Starbucks Reserve stores tend to carry a more extensive retail selection.

Millions have been transfixed by videos of Karis Dadson, a California teenager who shows pigs at livestock competitions. She finds the whole thing very weird.

Starbucks CEO Brian Niccol drives changes for a welcoming store environment, boosting customer visits by 300%.

Pam Danziger reports on retail, focused on the luxury consumer market. No two ways about it, Starbucks is a great brand. Yet like so many other great brands, it’s had its ups and downs over the ...

Starbucks announced Monday it will lay off over 1,000 corporate workers and cut complex and unpopular drinks from its menu in an effort to turn around lagging sales and revamp the coffee chain ...

Starbucks said it would lay off 1,100 corporate employees this week and halt hiring for hundreds of open roles. Employees whose jobs are being eliminated will hear from Starbucks by midday Tuesday ...

Starbucks is planning a spring menu refresh, which will led the coffee-making giant to eliminate more than a dozen popular drinks, including several Frappuccinos and lattes. Starbucks' menu ...

Starbucks CEO Brian Niccol reaffirmed during a shareholder meeting this week that the company will continue focusing on diversity, calling it a key part of the coffee giant's strength. "Starbucks ...