We investigate how the supermarket giants measure up on prices, shopping experience, loyalty schemes and animal welfare ...

Vitawell, a leading vitamins and supplements brand has unveiled a new brand identity with a focus on simplifying the wellness journey. This new direction from ...

Guinness fans have long questioned the correct way to 'split the G' during the Guinness Challenge. Jonathan Sitson from Quick ...

Greencore argues bringing the two own-label suppliers together would create “a leading UK convenience-food business”.

When British designer Anya Hindmarch started selling her bags in supermarkets in the UK, they sold out. Here, she wants to ...

The European IP team from Simmons & Simmons discusses the current approaches to IP enforcement against look-a-like or copycat ...

Shoppers are racing to Tesco to get their hands on a new range ... Dupes — not to be mistaken for knock-offs that copy everything from the logo to the inside label — are a more practical ...

As CELSIUS continues to expand globally, this partnership with Scuderia Ferrari HP marks another milestone in bringing its ...

Fairy has long boasted of its 'Fairyconomy', claiming that it 'lasts twice as long as the next best-selling brand'. To put this to the test, I decided to purchase own-brand washing-up liquids from ...

A steam train that was restored in memory of an 11-year-old boy who died from a rare blood cancer has made it's first journey ...

THEY are the traditional West Country scoffs we’re mad for – with around 120million Cornish pasties baked annually. Genuine bakes must be made in the namesake county and contain at least 12.5 per ...