When Richard Avedon’s innuendo-laced TV spots—featuring an adolescent Brooke Shields poured into Calvin Klein jeans (“The tighter they are, the better they sell,” noted a company spokesman ...

Since its inception, Calvin Klein's underwear ads have become cultural moments featuring A-list actors, models, athletes and musicians. Already known for its iconic jeans, the company debuted its ...

Bad Bunny went shirtless for Calvin Klein's sexy new campaign and helped promote the Spring 2025 collection's Icon Cotton Stretch underwear.

Sex sells: just take it from Calvin Klein. The designer, who founded his namesake label in 1968, built his brand on elevated basics before venturing into the highly profitable categories of jeans ...