The sportswear maker's strategy to make up the loss involves "premium-izing" popular products and raising their price.

Under Armour said on Friday its sales decline would worsen this quarter and warned of soft demand as well as $100 million ...

Under Armour ( NYSE: UAA) ( NYSE: UA) fell sharply in early trading on Friday after missing profit estimates with its FQ1 ...

Tariffs and waning demand, particularly for footwear, are weighing on the company as it works to sharpen its brand, CFO David ...

The sportswear company reported a drop in first-quarter profit and guided for steeper declines in the current quarter. It also said it expects tariff headwinds to cut its fiscal-year profit in half.

Discover Under Armour's Q1 2026 earnings insights, brand transformation strategy, and challenges from tariffs and demand softness.

Official campaign images, product descriptions, and shopping information for Under Armour's UA Halo collection.

Under Armour’s fiscal second quarter outlook fell below Wall Street’s expectations, and the company again did not provide full-year outlook.

Los Angeles Sparks guard Kelsey Plum's player-exclusive Under Armour basketball shoes sold out on the brand's website after the 2025 WNBA All-Star Game.

The UA Hustle Sport 6.0 combines water resistance, laptop protection, and extra storage options in a comfortable design now available at a significant discount.

Baltimore City student-athletes are being offered free physicals through an initiative run by MedStar Health and Under Armour.

Pilar Sanders, the ex-wife of Colorado Buffaloes coach Deion Sanders, told her daughter she didn’t know when her former husband signed with Under Armour ...