People didn’t stay on Threads because the community they cared about never showed up—or if it did, it didn’t stick around.

The Bobcats at the Super Bowl campaign won Best Social Media Campaign in the 2025 PhotoShelter Storyteller Awards, with Eli Burris also recognized as a finalist for Sports Storyteller of the Year.

Elon Musk's X social media platform has been hit by complaints by nine civil society organisations to EU and French ...