Yamaha, for decades, had counted on soaring piano sales in China as its middle class grew, but the trend has reversed with fewer people giving birth.

Yamaha Corp. of America is preparing to move into its new headquarters, a 75,263-square-foot two-story building at a campus that spans over 14 acres in Buena Park.The project, with Gensler as the ...

I told him, ‘Show up without a guitar. I have a couple of guitars for us.’ Then he went to Guitar Center here in New York, on [West] 14th Street, and he did an incredibly humble thing… ...

He did the most humble thing, he went in there and he bought a $200 Yamaha acoustic guitar. I loved that he showed up with a $200 guitar. He didn’t show up with a $2,000 guitar and he could have.

Lucky for players, Yamaha’s engineers have had a firm grasp on what makes a good acoustic guitar for all of that time. The TAG3 C looks to the untrained eye like a very nice acoustic guitar in a ...

Yamaha FGX5 - The original Yamaha FG Red Label series of acoustic guitars were built in the 1960s and revered for their high-end Japanese craftsmanship.

A Tactile Business Every year, Yamaha attends the annual NAMM show in Anaheim, put on by the music merchants’ organization to highlight new products and connect with its 2,000 dealers and retailers in ...

Ovation guitars are the brainchild of U.S. aeronautical engineer and guitarist Charlie Kaman, who, in the 1960s, decided to turn the blueprint of the everyday acoustic guitar upside down.

HAMAMATSU, Japan -- Yamaha said Tuesday that American unit Yamaha Guitar Group has purchased California-based Cordoba Music Group, known for its quality nylon-string classical acoustic guitars ...

“The original Revstar concept was inspired by Café Racer motorcycles – high-performance racing machines that showcased the personality of the riders,” says Dave Miner, Product Marketing Manager for ...

The acoustic guitar industry has made a few eco-friendly leaps in recent years, mainly in terms of manufacturing materials. For example, companies like Martin Guitar and Gibson are now using ...