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Danny White talks Tenneessee-adidas deal
Tennessee made things official on Wednesday afternoon, announcing a new massive apparel deal with adidas. The brand will replace Nike starting in August 2026, starting a new contract that will run through 2036. Tennessee was previously with adidas from 1994 through 2014.
Tennessee’s new adidas deal shows the latest weapon in recruiting and underlines how schools are finding more creative ways to get their athletes paid above board.
Danny White had hired a football coach for the first time in his athletics director career, and now he needed to sell his hire of Lance Leipold, a Division III coach, to Buffalo Bulls fans.
NORMAN, Okla. — Danny White has a vision. It might not sit well with some Tennessee fans after the Volunteers' AD announced an across-the-board ticket increase of 10% last week. But it is one ...
DESTIN, Fla. — Danny White knew what he was doing. A few days before SEC spring meetings, the Tennessee athletic director filmed a video interview with his boss, school president Donde Plowman ...
Tennessee's Danny White is the highest-paid athletics director at a public university in the country, based on documents obtained by USA TODAY Network, after he signed a contract extension that ...
Danny White saw a Tennessee athletic department where the football program was under investigation into recruiting malfeasance, the head coach had recently been fired and a bit of shine had worn ...
“Danny White would like to come meet with you,” the person told Leipold. Leipold figured that meant he’d meet Buffalo’s young athletic director in a few weeks.
Tennessee athletics director Danny White, who was the AD at UCF from 2015-21, said he was fortunate to be a part of helping the school get into the Big 12 Conference. He said he's happy to see the ...
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