Before your brand ever said a word, it could have dropped a beat. Not just any beat — the beat. A low-end pulse so iconic it didn’t just shape music, it rewired culture. The Roland TR-808 didn’t sneak ...

The Future is Female Awards are the cornerstone of Advertising Week’s global initiative celebrating trailblazing women and the allies who support them. Honorees are recognized for driving change, ...

Join Katie as she talks with Rhea Lana Riner, CEO and Company Founder of Rhea Lana on how she built her thriving business, creating communities, franchising, lessons for starting and building a ...

Dr. Parag Khanna, global strategist and founder of AlphaGeo, joins Edelman’s Sat Dayal to explore how climate change, migration, and emerging technologies are redrawing the global map, and reshaping ...

From Web to App: Why the Next Wave of Business Growth Lives Inside Mobile Apps By Phoena Pang, VP of Sales & Operations, Americas, Mintegral Consumers live in a mobile world. According to Deloitte, 96 ...

You’re going to see a lot of contextual ad systems launch in the next 12 months. Anyone with an engineer and access to an LLM can churn something out in 2 weeks that, on the surface, looks like ...

The TV and video advertising ecosystem is a fast-moving and dynamic space, with several drivers shifting the landscape. Data-driven marketing, the advent of connected TV and the rapid growth of ...

How important is new customer acquisition for retail brands? As a big Metallica fan, I’d argue that perhaps the best way to state the significance also happens to be the title of the band’s 1992 hit ...

There are more than 80 retail media networks (RMNs) in the US, with the number steadily increasing as more retailers continue to leverage their online platforms to monetize their valuable real estate ...

Ben Putley, CEO and Co-Founder of Alkimi, shares how his team is tackling programmatic advertising’s biggest flaws, high fees and low transparency with a blockchain-powered ad exchange. We explore why ...

Yes, that number is correct. The global LGBTQ+ community represents $4.7 trillion in annual spending power, with more than 23% of Gen Z identifying as LGBTQ+. Yet despite this influence, many brands ...

If recent studies are to be believed, brands are starting to feel the negative impact of their risk-adverse ways. Only 13% see themselves as risk-friendly, despite reports estimating that brands that ...