Master strategies to keep your content visible, relevant, and engaging in today's evolving AI search landscape.

GenAI solves this problem in two very meaningful ways. First, with GenAI organizations are no longer dependent on humans to ...

From CTAs to checkout tweaks, this guide shares practical A/B test ideas to help you get more clicks, signups, and sales.

Automated or AI-generated content may now earn a Lowest rating. Here’s what else changed in the latest quality rater ...

Initially we were expecting 8 days of data, but Google gave us 2 more days of hourly data for the performance reports API.

Google will be bringing Google Discover, the news feed, to the desktop version of the Google.com home page. Google Discover ...

From ChatGPT to Google’s AI Overviews, generative search is already impacting how people find and engage with content online.

Maggie Humphrey is the Director of Ecommerce, at Cypress North, a performance marketing agency. She has over 8 years of experience in digital marketing, including ppc and organic strategy, working in ...

Odd results, big price gaps. This early look into Google’s AI shopping tool shows both the promise and the problems.

Safeguard your SEO with AI-powered workflows that scale authority, build trust, and drive cross-channel visibility.

Google announced it has refreshed and renamed the Search Console report now known as the Merchant opportunities report.

A hidden flaw in Google Ads could be driving up your CPCs unnecessarily. You’re not alone. And you’re not imagining it. This ...