From Mephisto to mutants, from bounty hunters to box sets, Hasbro pulled out all the stops for its Marvel and 'Star Wars' ...

SDCC 2025 marks a big milestone for Heroes & Villains, as the brand took shape on the floors of the con at the Lucasfilm ...

The High Republic - The Finale, a tale of General Grievous, the absolutely adorable You're My Little Grogu, and more.

From a heaping helping of new X-Men '97 figures to a massive Clone Wars gunship, check out all the stunning new collectibles ...

Those who are at San Diego Comic-Con this weekend can check out the new Coca-Cola x Star Wars Holocreator at a new activation ...

Marvel and Star Wars fans score big at SDCC 2025 with exclusive drops, rare merch, giveaways and a towering Galactus statue ...

The Coca-Cola x Star Wars Holocreator at SDCC, phoot by Isabelle Carty ...

San Diego Comic-Con 2025 is in full effect, and Hasbro is prepping for a weekend of big SDCC 2025 pre-orders with new Star ...

Without exaggeration, we’ve had that conversation at least a dozen times since the release of The Acolyte last year, every ...

Spirit Jersey is bringing wearable stories to SDCC with a new collection of Marvel, Star Wars, and Bob's Burgers apparel.

Hasbro just revealed new Anakin Skywalker, Jango Fett, Captain Rex, and Asajj Ventress Star Wars The Black Series action figures at SDCC.

Hasbro has unveiled the fall con exclusive Star Wars figures at SDCC, the line includes a Star Wars: The Black Series Mace ...