As Adidas' golden boy, Messi has been a part of the banner ... Adidas’ investment continues to pay off. His iconic cleats, like the F50 and X Speedflow, remain bestsellers worldwide.

The event featured soccer star Lionel Messi and promoted the launch of the new Adidas Adizero F50 soccer cleat. A social media campaign that leveraged Facebook, Twitter, Instagram, and YouTube to ...

Adidas is giving its iconic Predator soccer cleats a lifestyle upgrade with the new Predator Megaride sneaker coming soon. Official product images shared by @thedropdate on Instagram confirm that ...

At a recent Adidas event, the Kansas City Chiefs star connected with Argentinian soccer legend Lionel Messi, and the fans on social media all had similar things to say. Everyone drew attention to ...

With the F50 making its grand return only last year, this will be the first updated version of the silo since, and adidas are looking to build on the success of the last. From its training ground ...