The sports brand had ended a prior deal for these products after the 2020 season due to cost-cutting by former management.

English football club Liverpool FC has announced on its official website a new long-term contract with brand adidas, which will become the club's official partner. The club has previously collaborated ...

LIVERPOOL, England - Liverpool have signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year ...

Adidas posted a teaser video on social media on Monday morning, featuring the tagline 'the worst kept secret in football' and a date of August 1 this year.

Liverpool have announced that they have signed a deal to reunite with Adidas in an agreement worth ... money windfall this season. Borson told Football Insider: “The numbers for 2023-24 are ...

Liverpool Football Club has officially announced a landmark partnership with Adidas, bringing the iconic three stripes back to Anfield from the 2025/26 season. This agreement, which follows a ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking off during the 2025/26 season. Becoming the club’s latest kit ...

United Arab Emirates – Today, adidas and Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club's official kit partner from the 2025/26 season ...

Adidas CEO Bjørn Gulden echoed the excitement, stating: “Liverpool is one of the biggest and most iconic names in world football. The jerseys worn during previous partnerships are some of the ...

Aaron Rodgers has been searching for a team that is willing to offer him an opportunity to start, and a surprise suitor has emerged ahead of free agency. Rodgers is viewed as a potential option ...

Liverpool have signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, having signed a reported five-year agreement worth more than 60 million ...