Kendrick Lamar's Super Bowl LIX halftime show featured him wearing Nike Air DT Max ’96 sneakers, creating a buzz in sneaker culture. The shoe saw a 43 ...

During last night’s Super Bowl LIX halftime show, Kendrick Lamar took yet another victory lap—following his Grammy win last weekend for “Not Like Us” —to cap off one of the most heated feuds in recent ...

Colorado Buffaloes coach Deion Sanders is a celebrity figure in football. Despite the fact that he retired from the game years ago, his branding remains popular among fans.

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Jason Fitz, Jori Epstein, Charles Robinson and Frank Schwab join forces from the Toyota Land Cruiser set at Super Bowl LIX to go behind the scenes on the final game of the 2024 NFL season. With the ...

Philadelphia Eagles quarterback Jalen Hurts made a statement at Super Bowl LIX with his performance and footwear.

Hurts is wearing a special player-exclusive colorway of the Air Jordan 1 for the biggest game of his NFL career. The red and black cleats are ... and change-makers. Football fans can follow ...

His pregame sneakers and on-field cleats regularly grab headlines. That is why all eyes are on the feet of Kelce for Super Bowl LIX. Kelce has worn Air Jordan 11 cleats in player-exclusive and ...

Philadelphia Eagles quarterback Jalen Hurts wore the Air Jordan 1 in the player-exclusive "Unbannable" colorway in Super Bowl ...

Jalen Hurts broke out the illegal cleats ahead of Super Bowl LIX ... The Philadelphia Eagles quarterback wore a pair of red and black Air Jordan 1s ahead of their dominant 40-22 win over the ...

Jalen Hurts broke out the illegal cleats ahead of Super Bowl LIX. Based on the writing on the back of them, he seemed very content with whatever penalty the NFL eventually throws his way.